This fish sold for $1.8 million - here's why some koi fish are so expensive (2024)

  • Koi fish can be worth millions - the most expensive koi fish ever sold was worth $1.8 million.
  • Koi are a type of carp, a common fish that can be found all over the world, but what makes Koi so special is their coloring and lineage.
  • There are regular competitions to name the top koi and just like prized dog breeds, Japanese people take koi breeding very seriously.

Anything strike you as special about this fish here? Well, it's worth 1.8 million dollars. It won grand champion at the All Japan Koi Show in 2017, and is the most expensive koi fish ever sold.

Koi may just look like an oversized goldfish, but they're not even remotely related. Koi are actually a type of carp, and today they're some of the most expensive pet fish in the world. But why? Koi were originally raised in Japan in the 1700s when rice farmers first began breeding them for their distinct colors and patterns, similar to how we breed dogs for their specific traits. And just like prized dog breeds, Japanese people take koi breeding very seriously.

There are regular competitions to name the top koi. Judges and buyers pay attention to how healthy its skin looks, its size and body shape, and how gracefully the fish moves in the water. But the most important trait of all is the koi's coloring. The best koi have a good balance of colors and patterns according to their variety. For example, there are koi with light blue spots, ones with large red patches on their backs, or all-metallic gold.

But the most winning fish often just boil down to these three varieties. They're often the most valuable. They dominate the shows, winning nearly every major category each year. And the better-looking the fish, the more a buyer is willing to pay.

Yvo: Yeah, it depends. You can buy some small and cheap koi fish for a couple of bucks, but also, yeah, it can get up really, really high to thousands, ten thousands of dollars.

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Narrator: That's Yvo de Wal. He's a koi hobbyist and seller in the Netherlands, and he heads up the YouTube channel Koi Partner. Each year he visits Japan to shop for koi.

Yvo: The breeders are located there, and they have experience with their bloodlines for many, many generations.

Narrator: You see, bloodlines are just as prized in koi as they are in dogs because some of these koi are the result of decades of selective breeding. I mean, just take a look at the koi's wild relative, the common carp. Its dark colors would be considered unattractive for a koi, but it's perfect protection against predators in the wild. So how do you get from this to this? Well, it's actually similar to how we got from this to this, except koi breeders mainly select for size and color and ignore... Fluffiness.

Koi have six types of color cells in their skin. Their cells can be red, yellow, black, white, blue, or metallic. Now in order to get a beautiful, reddish-orange pattern like the one on this 1.8 million dollar fish, you need to select for fish that have a white body and lots of red cells that concentrate in large patches. Red and white are important colors in Japanese culture, representing joy and purity. But having the right colors is only part of it.

A koi's color cells sit at different depths in the skin, some right near the surface and some deeper in, which ultimately determines how bright the fish appears. The brighter the fish, the bigger the price tag. Today there are about 120 varieties. To compare, there are about 200 breeds of dogs. But when it comes down to it, breeding koi is a lot harder. A single koi can give birth to hundreds of thousands of baby fish at a time.

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Yvo: I think we are talking about millions and millions of fish per breeder.

Narrator: So breeders must choose wisely. One breeder, for example, reports that he starts with 3 million fish and selects 15,000 to raise over the first year. From that he chooses 1,000 to continue to raise the second year.

Yvo: Yeah, it's a really hard job for the breeders.

Narrator: But in the end, all that hard work is worth it. The breeder of this grand champion waited until she was nine years old to sell her at auction. And by bringing in a world record of 1.8 million, the breeder got not only a huge return on investment but a priceless reputation boost in the koi community.

This fish sold for $1.8 million - here's why some koi fish are so expensive (2024)

FAQs

Why are some koi fish so expensive? ›

Bloodline, beauty (body shape, quality, and pattern), variety, and rarity (of pattern or variety) are the primary factors that determine the price of a koi. Size directly correlates with cost, as larger fish tend to cost more than smaller ones.

What is the most expensive koi fish sold for? ›

This KOI Sold For 1.8 Millions Dollars.

How much does one koi fish cost? ›

Koi fish can cost anywhere from $10 to $20,000. It depends on their size, shape, and coloring. Koi can grow to over 3 feet long. The favored shape is torpedo-like.

What is the rarest koi fish in the world? ›

Ki Utsuri. Ki Utsuri, by far the rarest type of Utsuri, combine patterns of yellow over a lacquerish black body. Ki Utsuri are judged by the same criteria as Shiro and Hi Utsuri. Variations of Ki Utsuri include Gin Rin Ki Utsuri and Kin Ki Utsuri.

What are the cons of koi fish? ›

Koi fish are vulnerable to predation from birds and other wildlife. Without proper safeguards in place, such as netting or predator deterrents, Koi ponds may attract unwanted visitors that pose a threat to the fish.

What is the lifespan of a koi fish? ›

Lifespan. Koi have an average lifespan of 40 years. It is believed that the oldest-known koi lived to be nearly 230 years old; the age was determined by testing the fish's scales, which produce growth rings much like a tree.

Can koi live in 2 feet of water? ›

A serious koi pond should be at least 3 feet deep and no areas should be shallower than 2 feet.

Are female koi more expensive? ›

domestic and value here. Females are more expensive when it comes to highly-valued Japanese koi. They're usually longer and have rounder fins.

Can you keep a single koi? ›

No matter the pond or aquarium size, you will need to have at least three koi. Koi are communal fish and do not do well on their own. Some do OK in groups of two, but a three-koi school is the recommended minimum.

What is the #1 rarest fish in the world? ›

7 Facts About the Devils Hole Pupfish. The Rarest Fish in the World.

What is the prettiest koi fish? ›

Taisho Sanke koi are widely considered to be some of the most beautiful fish in the world, and they are highly prized by collectors. In addition to their beauty, Taisho Sanke koi are also known for their calm nature and their ability to adapt to a variety of environments.

What is the most friendliest koi? ›

Chagoi are the friendliest and most docile Koi breed to the point that most actually like interaction with people.

How can you tell if a koi is high quality? ›

Koi are commonly evaluated by breeders and enthusiasts on characteristics in four categories:
  1. Size - Admittedly, big Koi do make a great impression. ...
  2. Pattern - Koi patterns are rich and varied. ...
  3. Color - Whether all white, all black, or richly patterned, the ideal color will be deep, intense, and uniform.

What color koi fish are expensive? ›

For example, there are koi with light blue spots, ones with large red patches on their backs, or all-metallic gold. These tend to be the most expensive koi fish. The better looking the fish, the more the buyer is willing to pay for it.

What is the most expensive fish in the world? ›

It's the Atlantic Bluefin Tuna, the most expensive fish in the world. It has the title of being the most valuable fish in the world, costing about Rs 23 crore. Its demand for sushi and sashimi has led to overfishing. In just 40 years, its population has drastically decreased by over 70%.

Are koi fish expensive to maintain? ›

How Much It Can Cost To Maintain A Koi Pond. The cost to maintain a koi pond ranges from $500 to about $1,500. As this is an average cost range you may pay more or less depending on your feature.

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